Wednesday, July 14, 2010

The Creativity Crisis (Newsweek)

... there is one crucial difference between IQ and CQ [Creativity Quotient] scores. With intelligence, there is a phenomenon called the Flynn effect — each generation, scores go up about 10 points. Enriched environments are making kids smarter. With creativity, a reverse trend has just been identified and is being reported for the first time here: American creativity scores are falling.

Creativity has always been prized in American society, but it’s never really been understood. While our creativity scores decline unchecked, the current national strategy for creativity consists of little more than praying for a Greek muse to drop by our houses. The problems we face now, and in the future, simply demand that we do more than just hope for inspiration to strike. Fortunately, the science can help: we know the steps to lead that elusive muse right to our doors.
Not sure about you, but I definitely feel less creative now than when I was a kid. The article goes on to talk about how creativity works, whether it can be learned (Good news! It can!), and the roles of schools and society on our creativity. Maybe if we all put our creative-thinking caps on, we can figure out a way to reverse this trend.
Read the full article here.

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